A meeting planner needs to take a lot of decisions before planning an event and this includes picking an appropriate meeting venue and hotel, selecting right beverage and food, sourcing proper transportation services and hiring best speakers. However, choosing the right destination is the biggest point and with so many cities, arriving at the right destination seems a daunting task. However, consider few key points that are the checklist and decide on.
1. What is of importance to the group? Your corporate event destination should be chosen considering your attendees. What do they like, a cheaper meal option or have a desire for gourmet restaurants. Do they like walking or just wish to be shuttled. Are they concerned about mainstream attractions or want a regional destination and do they prefer traveling to long distances. Give importance to the tastes and preferences of your attendees.
2. Will the group fit into the destination? No matter how popular a city is. It is very important to know if your corporate group will find the destination a good match. Check for the destination to fulfill these:
�Is there enough physical spaces
�Enough hotel rooms and sufficient square footage
�Is it a great center of attention even in a small city
Now that you know the group, ask for yourself, if it is okay for the group to have the corporate event.
3. How to get around? Evaluate the capabilities of your attendees, will the city offer easy access, are there non-stop flights, transportation costs to the destination. Is there light rail or mass transit or do the attendees need to spend on cabs to reach the destination. Narrow your search and check on related amenities to make it a perfect destination.
4. What is the infrastructure? Many destinations claim to offer the best fit, whether you plan a hotel for in-house meeting or consider a convention facility. Understand the spaces of meeting arranged, do the layout work for the event, and are the hotel away from the convention center and do they connect with some walkways.
5. Is there enough things to do? Find out if the destination has lots to offer, is it fun, unique and interesting, do they have amenities away from the meeting space, including culture, restaurants, entertainment and outdoor activities. Is everything located conveniently from the property and are they within walking distance? Is the city safe on foot to explore, particularly in the evening hours?
6. Is it worth spending? Comprehend the overall cost and value of holding a meeting. Is this place the right destination or is it worth going to some affordable city less attractive, but may cost less.
�What is your meeting ROI to that destination?� consider the meeting attendees number to decide the tier of the city and considering affordable does not mean looking for cheap alternatives.
7. Does the destination have an appeal? The destination should have something that people would love to visit. The first tier cities offer broad appeal, while the second and third tiers have allure to fair share. Thus, research a destination, know its culture and ensure it is special and unique.